One post tagged with "Community"

I have waxed lyrical about this topic over the years, and to some I am starting to sound like a broken record. And yet, I want to talk about it again.

Your silent audience and your community are very different groups that require their own approach and considerations. How they interact with the game, how they are communicated to, and what they get out of the game/studio's community-building efforts are going to differ.

Then there's the target audience which too often is used as something Community Managers are measured against, and yet just as often these lists of Player Personae and target demographics are old, static things that never get updated.